1) NO NEPOTISM
It's not who your parents are, it's who you are.
2) NO CRONYISM
It's not what others can do for you, it's what you can do.
3) NO DISCRIMINATION
Sex, race, religion, age, background are irrelevant. Talent is everything.
4) EQUAL OPPORTUNITIES
You start from the same point as everyone else, and you go as far as your talents take you.
5) REWARDING MERIT
The highest rewards for the highest achievers.